Ten weeks of cool ideas to refresh your business.

Week 1: Spruce up your profile photo

Week 2: Update your email signature with links to your social profile.

Week 3:
Join a meetup group


Week 4:
Add a Facebook like button to your website.

Week 5:
Start a blog and update it everyday.

Week 6:
Get creative with a
QR Code.

Week 7:
Create a Google Alert so you can monitor what people say about your company.

Week 8:
Join LinkedIn and get connected to thousands of professionals.

Week 9:
Capture your audience with a video.

Week 10:
Always ask before email blasting at random.

An email blast is an electronic mailing sent to a targeted or specific list of people who opted-in to this service. In other words, they asked you to be included in your email announcements or advertisements. Be careful not to randomly select people to advertise your product to or that may be considered as spam.  To help you do this safely, consider hiring a company who can provide this service to you on a regular basis such as weekly or monthly, or sign-up for a membership with a do-it-yourself company such as Constant Contact.

Want to CAPTURE your AUDIENCE? Did you know that YouTube is the 2nd largest search engine in the world and the 3rd most trafficked site? And, videos with keywords rank quicker than an existing website! A VIDEO shows up on GOOGLE within seconds!!!
Just remember - keep it RELEVANT and keep it SHORT! The average video is now under 5 min.
I couldn't say this better myself so let me pass on the link to a fantastic website that will explain it all: http://simplevloggingtips.com/

When you join LinkedIn you'll find professional connections and have a chance to meet 'their' connections and so on and so on. There are thousands of groups you can join on LinkedIn, and my favorite area is the question and answer section where you can become an expert in your field by answering random questions in areas that you know well.  If you're looking for a job or are an employer looking to hire an expert, you'll have the option to search this feature in LinkedIn.  It's a shame that only 2% of unemployed people use LinkedIn in their work search. If only they knew how powerful a platform it is. So go ahead, give it a try and then connect with us too.

Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic.
Enter the topic you wish to monitor, then click preview to see the type of results you'll receive. Some handy uses of Google Alerts include: monitoring a developing news story, keeping current on a competitor or industry, getting the latest on a celebrity, sports team or event.

What I love about a QR Code is the fact that you can go in and change the message as often as you like, without having to reprint the code. Print it once for your storefront window display and then change the message down the road. For instance, your code can redirect someone to your online store, or a video of the newest products, or your website. It can redirect them to a contact form or your Facebook Page. The options are limitless and they're being used everywhere.